Daimo — Growing the culture of inner work

Two default answers, neither builds capacity

Mental wellness has two default answers: apps that sell sedation, and courses that sell a weekend insight. Neither builds capacity. Antidepressant use keeps climbing, attention is outsourced to feeds, and the most common inner state of a working adult is «groundhog day» — life postponed to the future. What's missing is infrastructure for long-form, measurable inner work: daily, guided, and personal. AI companions without a method amplify the noise. A method without daily infrastructure doesn't scale.

[stat + source — antidepressant consumption growth, OECD] [stat + source — loneliness / anxiety prevalence]

Daimon — an AI companion for sustained inner work

It holds your path: remembers where you are on a 100-day route, keeps the rhythm, takes your evening reflection, and navigates an original knowledge corpus — 3,000+ minutes of teaching, refined over 20 years of practice. Not a chatbot friend. A mirror that returns you to your own awareness.

The go-to-market is «100 Days of Spirit» — a paid cohort program: daily embodied practice (body, breath, attention, meaning), live weekly field, small groups. The cohort is our lab: every day generates structured data on what actually sustains practice — retention mechanics, state dynamics, objective markers.

Method

20 years of practice, an integral map — an original teaching corpus.

Live field

Paid 100-day cohorts: daily practice, weekly live sessions, small groups.

Daimon

The AI layer: memory of the path, rhythm, reflection, corpus navigation.

Data

Structured 100-day journeys: retention mechanics, state dynamics, objective markers.

Traction

Pilot cohort — spring 2026

Completers improved key wellbeing metrics by 35–50%; satisfaction 10/10. pilot cohort, self-reported, n=5 completers

First paying participant

Closed two months before sales opened — mid-interview.

September 5, 2026

Launch of a 1,000-person paid cohort (≈$125K equivalent revenue target at 10,000 RUB).

Measurement infrastructure in progress

WHO-5/SWLS, daily tracking, one objective marker — breath retention (50–120s among pilot completers).

Igor Felitsin — entrepreneur and practitioner

«Can you keep your light and dignity when you lose it all?»

Founder pitch · video soon

Built two businesses past $10M in revenue — and lost everything twice. The method he now teaches is what allowed him to rebuild from scratch, both times: «It's easy to shine when everything grows. Can you keep your light and dignity when you lose it all — and can you stay grounded in success?»

Philosophy degree (Moscow State University), psychology degree (St. Petersburg State University), Executive MBA (Skolkovo), certified holotropic breathwork facilitator (Grof Legacy Training), process-oriented and integrally-informed therapist.

Advisory circle: integral researcher Alexander Malakhov (AI × consciousness), therapist Evgeny Pustoshkin.

Growing the culture of inner work

Two default answers, neither builds capacity

Daimon — an AI companion for sustained inner work